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Why You Should Choose Magento 2 For Your Ecommerce Store

Wajid Hussain Jan 23, 2017
Ecommerce With Magento 2

As an Ecommerce store owner, you would always want to develop an Ecommerce site that is flexible as well as secure with many advantages. PHP-based open-source CMS platforms are a blessing. By using them, you can quickly develop attractive eCommerce store. Talking about Magento 2 Development, Magento 2 makes ECommerce development easy for you.

Magento 2 Process is same as compared to WordPress, Joomla, and Drupal. There is a lot of ECommerce growth in 2017 with Magento 2, which shows that how much Magento 2 advantages are there. Magento 2 usability is one of the benefits that merchants can use, by using Magento 2 plugins and extensions. To develop a full-fledged and functional site one can use Magento 2 extensions and plugins.

You can make user-friendly eCommerce store with Magento 2. These are some Magento 2 advantages that will help you to understand why you should choose Magento 2 for developing eCommerce store.

From End-Users’ Perspective

1. Personalization

Magento also takes steps to get improvised as new technologies arrive. You can now track shopper’s behavior, their preferences and previous history using Magento 2. This is the first Magento 2 advantage. That’s how Magento 2 makes ecommerce development easy.  By collecting all this data, You can offer them highly personalized experiences while they shop from your store.

2. Advanced Search

Many of the users are tech savvy nowadays. Thus the users love to use the search features. You can take advantage of this habit of your users and can suggest them a search page or content that they love to see. Magento 2 makes ECommerce development easy. Now you can use filtered search and faceted search to provide ease for your customers.

3. Streamlined Checkout

Magento 2 now have the new process to streamline the checkout process that tells us that the future of E Commerce is Magento 2. Magento 2 have cut down the shopping cart abandonment rate more easily as compared to the previous versions. So the checkout process has to address the deal rapidly without any hassle to achieve a high conversion rate. This is one more great Magento 2 advantage. E-commerce growth in 2017 with Magento 2 is increased just because of all these benefits of this great platform.

From Store Owners’ Perspective

1. Magento 2 Usability

Usability is one of the advantages of Magento 2 that can help you out why you should choose Magento 2 for building up an eCommerce site. All the tools at the backend like automation and management of order, sales, and shipping, the inventory of products and the reporting of the products and orders all provide the ease of use to the users and make the experience useful for backend users.

2. The Optimization Capability

Doing SEO on your site is the most important thing to do to make sure that the customers can reach to your site. Magento 2 do come with features that can optimize the SEO and SMO parameters with the modular approaches. Choosing it, let you use the drag and drop visual merchandising for product optimization.

3. Internationalization

Among many other Magento 2 advantages , the best in Magento 2 Development is the internationalization. This Magento 2 feature allows you to go beyond the national limits. So that international customer also has your services.  Magento 2 makes eCommerce development accessible by providing the functionality to support other languages and currencies of different regions of the world.

4. Responsive Design

Nowadays the customers prefer to buy online things using their mobile phones. If you have a site that is not mobile friendly, it can cause you a lot of trouble. By having responsive design feature, you can develop attractive eCommerce store with Magento 2 so that your customers can access your sites on their smartphone gadgets.

Magento 2 development provides cross-platform compatibility with cross- browser compatibility and device form agnostic compatibility for your website is an ideal platform for this era.

From Developers’ Perspectives

1. Open Source

Magento 2 development has made in PHP which is an open source programming language. That means Magento 2 is an open source platform which makes the ECommerce development easy. It allows the developers to use every kind of templates with proper extensions and modules with widgets. You can have documentations, training and consult regarding any situation by the Magento 2 community. the future of ECommerce is Magento 2 because it provides a program that is user-centric ECommerce storefronts.

2. Easy Integration

Now is the era of big data with NoSQL- like databases which mean that the integration of the store with the database is a significant conflict. Magento 2 makes eCommerce development easy by providing easy integration with the variety of databases that includes web/cloud services and third-party tools.

3. Magento 2 Compatibility

Magento 2 development is done on PHP framework including Zend that provides compatibility with latest versions of PHP. Also, Magento 2 works fine with databases including MySQL, Oracle, and Hadoop whenever there is a requirement.

4. Speed

You can quickly build User friendly Ecommerce Store With Magento 2 which provides 20% more speed as compared to Magento 1.x. Speed is the primary requirement that user wants from a website thus by having a feature to increase the performance Magento 2 is the most favorite platform used by many eCommerce store developers all over the world.

5. Smoothness

Magento 2 has JavaScript library as a default jQuery library which makes it a hassle-free CMS to use. That is why developers love to use it, and Magento 2 makes e-commerce development easy. By having default JavaScript library avoids jQuery and Prototype problems while developers create innovative features and functionalities.

6. Security

Because of the changes structure of directories in the source, Magento 2 is more secure than the previous versions, and we can say that future of eCommerce is Magento 2. The earlier version had nine folders in the root, but Magento 2 only have 5, and it has removed skin folder from the root directory.

The JS, SKIN, ERROR, etc. folders shifted to a new directory called “Pub.” This changes structure have made the Magento 2 more secure and more tough to steal or hack code directly from the root folder.

7. Rapid Development

“View in Module” – the new concept provided by Magento 2 development. The benefit that Magento 2 gives is it have removed complexity and reduced development time considerably, and e-commerce growth in 2017 with Magento 2 is growing. It helps in the creation of view that can start work immediately after the developer defines the configurations.

8. Flexibility

Magento 2 development offers the component based structure of modules. Modules provide the developers the freedom so that they can enable or can disable the components that they want or that they don’t want. This structure enhances the flexibility and performance of the Magento 2 based website.

Conclusion

Modern online business nowadays is becoming more and more challenging and more sophisticated. Mobile internet is accessible. Thus online stores are more trendy everywhere.

All the new and modern E-shops needed to get equipped with all the modern equipment so that the Online shops can meet the increasing expectations of the new generation shoppers. Magento 2 have accomplished many of them. Many features including flexibility, performance, security, exceptional shopping experiences, Magento 2 makes e-commerce development easy. And we can say that eCommerce growth in 2017 with Magento 2.

Lets us know the Magento 2 advantage that you considered while choosing Magento 2 for developing eCommerce store. Have we missed something? Comment in the comment section below and show us your love.

Wajid Hussain

Wajid Hussain

Community Manager at Arpatech
Wajid Hussain has a vast experience in Magento and PHP fields. He is currently a Community Manager at Arpatech. He keeps himself engaged with latest e-commerce and Magento trends and also happens to be an avid football fan. You can follow him on Twitter at @wajidstack or contact him through e-mail wajid.hussain[at]arpatech.com
Wajid Hussain